

Alcoholic Beverage Industry: Breweries Optimize Campaigns to Stop Budgets from Getting Wasted
A savvy client uses AI to boost customer engagement in Latam’s brimming be...

Auto Insurance Industry: Maxing Out Conversions Without Increasing Budget
The government sets the rules, and they set the prices, so Seguros Falabella...

Automotive Industry: Dealers Win in the Race for Efficient Lead Generation
Securing leads can be an expensive endeavor in Colombia’s thriving automotiv...

Fast Food Industry: Achieving Higher Sales for Low-Cal Fast Food Chain
By optimizing its campaign using Bright “ToastMySub*,” a globally recogniz...

How Datagran gained 3000 new users in 21 days with AppSumo
Around the world, thousands of startups compete for funding, clients, and bran...

Innovative Mall Uses Loyalty Program to Analyze Foot Traffic
Shopping centers have a notorious challenge when it comes to identifying their...

The Digital Marketing Industry’s Biggest Problem: Itself
Wondering why a promising campaign flopped? These industry “trends” might ...

Air Travel: Landing Website Traffic through Optimized Advertising
With a little AI help, our clients in the commercial airline business powere...

18 Ways To Boost Your Digital Marketing Efforts
If you’re still trying to separate traditional from digital marketing - st...

Now What? Picking the Right Online Platform on Bright
When building your campaign on Bright, our system will allow you to pick fro...

Why Create Variations of your Ad in Bright?
One of the primary benefits of digital advertising is how easy it is to crea...

Is My Image OK?
Click here to test images for Facebook and Google for the 20% text limit.

You Can Lower Your Cost Per Acquisition (CPA) Using Lookalike Audiences
Learn what they are and how to use them.
(more...)

A Word With the CEO: Welcome to Datagran
Datagran’s CEO Carlos Mendez explains how our marketing suite is putting artif...

4 Must-Have Metrics For Your Digital Marketing KPIs
Select KPIs wisely to improve your ad campaign results.
(more...)

4 Must-Follow Rules To Make Your Facebook and Google Ads Profitable For Your Business
What’s the typical digital entrepreneur’s dream? Build the business. Every...

Ad Objective: Interactions
Do you want everyone to like your posts? Sure. The more likes you have the more ...

Ad Objective: Lead Generation
Your favorite social media channels are full of valuable lead info and you're ju...

Ad Objective: Video Views
What do you want? More video views on your ad campaigns. What do we give to you?...

Ad Objective: Traffic
How to get traffic from social media to my website? Our marketing objective will...

Ad Objective: Awareness
How to stand out in a sea of brands? Exposure may not be enough. We make people ...

Ad Objective: ROI
Focus on business goals with ROI effective results and say goodbye to quantitati...

Ad Objective: App Installs
Getting the right users to download your app just got easier and smarter for you...